Elena V. is a dynamic midfielder for the Florida International University Panthers, recognized for her tactical intelligence, leadership on the pitch, and
ability to control the tempo of any match. A two-time conference All-Academic selection, Elena balances elite athletic performance with a 3.9 GPA in
Marketing.

In the CFL, Elena is leading the Athlete Branding Workshop — a venture that guides collegiate athletes through personal brand development and NIL
contract strategy. Drawing from her own NIL journey, Elena is building a curriculum and digital toolkit that empowers athletes to own their narrative,
negotiate confidently, and build sustainable income streams beyond their playing careers.

Off the pitch, Elena runs a bilingual sports marketing blog reaching thousands of student-athletes across Florida and Latin America. Support Elena
and help her build the definitive playbook for athlete brand empowerment.